青岛夏雪啤酒品牌形象设计策划

夏雪啤酒LOGO设计

 

设计项目:青岛夏雪啤啤酒品牌形象设计 VI设计
委托客户:青岛夏雪啤酒销售有限公司 QINGDAO XIAXUE BEER SALES CO., LTD.
设计机构GAOBRAND 高邦设计郑州设计公司) ZHENGZHOU GAOBRAND DESIGN COMPANY

所属行业饮料酒水商贸 服务项目:商标设计 包装设计
设计理念
1.流线型的字体设计,凸显夏雪啤酒清爽怡人的第一印象,给人以亲和力,传达夏雪企业人性化的服务理念;
2.字上方渐远走向的绿色象征甘洌的酒香亦或啤酒的泡沫飘香远方,让人回味良久,绿色同时象征环保、清洁、值得信赖;
3.整体高亢的字体造型,象征企业蓬勃的发展势头和信心;
4.整体造型简单大气,极具国际性,标志可以方便的应用于各种场合,识别性强,放大缩小不受影响。
解决方案

夏雪啤酒VI设计

 

啤酒包装设计

 

啤酒包装设计
Design project: beer brand design brand packaging design VI design

Client: Qingdao summer snow beer sale Limited company

Design concept:

1.streamlined font design, highlighting the summer snow beer refreshing and pleasant impression, give a person with affinity, convey the summer snow business humanity service concept;
2.In words above far toward the green symbol of taste of wine or beer foam fragrance far away, let people aftertaste long, green and environmental protection, clean, reliable symbol;
3.overall high font style, the symbolic enterprise vigorous development momentum and confidence;
4.overall modelling simple atmosphere, an international, mark can be conveniently applied to various occasions, recognition of the strong, zoom is not affected.